PestControl 2018

Virtual​ PDF

The Difficulties Of Doing Business in 2018

Your Business needs customers, clients and patients!​​

But... getting a new customer online is extremely difficult and competition is fierce.

The New Reality

Have you ever wondered why you can't get traffic to your website?

Cell Phone

If you’ve ever wondered why your online traffic has dried up and it’s more difficult to  reach online shoppers… 

It’s because statistics show more than 80% of shoppers now use a mobile device (cell phone). As a result, Google can use mobile technologies to track online activity in real time 

That means, Google can track each shopper’s location and base it’s search results on the searchers current GPS GEO location and not on SEO link strategies or popularity. 
Google now shows the closest 
businesses to the searcher not the best.
The new search buzz word is “near me“…

Real time tracking allowed Google to discard the local “radius of service” option. Searches are now based on GPS location. As a consequence, businesses are now shown in relation to a shopper’s real time GEO location (as if all businesses were pizza shops). 

Location, Location, Location

Google Doesn't Care About Your Business

Everything businesses used to depend on to get customers has changed. SEO tactics and tricks to get your business ranked in Google are becoming less and less effective. Google now bases it’s ranking and search results on GPS/GEO location, not on how popular a business/website is.
How many people visit,  how long they stay, if they watch a video, if they click a link, if they make a phone call or if they make a purchase — are all secondary factors.

Google is first and for-most a search engine (the most popular search platform in the world). It’s primary function and loyalty is to the millions of people who depend on and trust it to deliver search results. Google’s strength is in the fact that it sees and measures everything on the Internet. Google rewards or punishes websites based on how searchers react to the site (if they pleased or not).

https image
  1. a website must be mobile responsive with SSL security.
    (sites lacking SSL are now being labeled “unsafe”)
  2. a website must be fast loading (under 4 sec)
  3. a website should have a promotional video.
  4. a website must be simple and easy to navigate.

Bloated and slow loading vanity websites are not popular with mobile devices (“on the go” shoppers want service not entertainment). 

Business Options

Getting traffic is simple and easy -- hire an expert!

According to Google’s massive statistics, to land a new client or customer, it takes an average of 10 website clicks before you get an appointment. That means, with a high conversion web site, an $8.00 pay per click AdWord campaign costs you $80 for each new client/customer/patient  (and a poor web site could double those costs).

If a local business is content with walk-in & referral traffic, they can keep doing what they’re doing now. However, if a local business wants to grow and become prosperous… they basically have two options… and both of them require spending some money.

  1. Hire a full time website manager (to develop a website to get on page one of Google and stay there. (requires a lot of time, effort and money). Expect to pay a qualified webmaster between $500/$1000 per month.
  2. Use a Pay Per Lead service… they can get the live phone calls you need, from the customer/client/patients who want your help. (the quickest and easiest method to use).

From a business owners perspective, the quickest and easiest method to get new clients, is to find a “pay per lead” service who can supply you real live customers with a good ROI (return on investment) strategy. They do what they do best (get leads) and you do what you do best (run your business).

Usually, for a business that is not familiar with the “pay per lead” method, the first thing they need to wrap their head around is spending money to make money. Every business already does this – they just don’t think about it. Their education, their buildings, their vehicles, their computers, stationary, staff etc… are all expenses they pay to make their business successful (and make money). A “pay per lead” service is just a business tool — and the most efficient form of direct advertising you can get.
Fundamentally, you just need to consider what a new customer is worth to your business and how much of a finders fee you would be willing to pay for him/her.  If a customer was worth… say, $500, would you be willing to pay $25, $50 or $100 to get him/her as a client/customer/patient? (don’t forget to include the long term, repeat value of the client).

BTW: many businesses already advertise bonuses, coupons, or discounts — but the trick is getting a customer to see your offer! –> get them to you website.


HomeAdvisor a Scam?

Not all phone lead systems are rip-offs

like HomeAdvisor, Angie's List or Thumbtack

A New Business Strategy

Our Done4You LiveCall client acquisition system can get you the phone calls you need to grow your business and stay healthy. 

We’ve developed a new cloud based technology system that improves your bottom line. Drastically reducing your cost per live call by identifying and contacting potential customers early in their search process.

Our system is super simple. We Handel Everything: 

The only thing you need to do is pick up the phone and talk to the customer

  • We can send you pre-qualified live calls of people who are actively searching for your help.
  • The calls are exclusive and sent directly to you! No competitors get a chance at them, and they can be use as future business contacts.
  • All our calls are logged & recorded with a review/dispute process to make sure you are not charged for nuisance calls (calls under 30 sec are never billed).
  • We use a “per-call” billing system (every call over 30 seconds is billed).
  • No Horror Stories: We don’t ask you to sign a contract and you can cancel our service at any time *two day notification required.
  • We can start sending you live direct phone calls usually within 24/48 hours.
  • We service: United States, Canada, United Kingdom, Australia, New Zealand and more… and we can bundle your account across multiple cities and states.

Our nominal fee is $15.00 per client call. You decide what your budget should be. How many calls you want and how often — (1 or 2 calls a day, 25 or 50 calls a month etc.) *minimum 20 calls per month

There are a lot of horror stories about how the “money hungry” big national lead gen companies rip-off local businesses. However, like small businesses everywhere, customer satisfaction is our top priority. We know performance (not a contract), is the only thing that keeps us in business.

HomeAdvisor, Angie’s List, Yelp, Thumbnail or AdWords, wait passively for callers and use their corporate strength to bully local businesses. 

We, on the other hand, use “in the cloud” mobile friendly technologies to actively contact and pre-qualify people looking for your service. Then we send those people directly to you (before your competitors or anyone else get a chance to connect with them).

Oh, and by the way, we are a lot more effective and cheaper that using Adwords

If our Done4You LiveCall service is something you would like to explore, simply email me at with your contact details (email and phone number) so we can get together for a short chat (No cost — No obligation).

Ron Lemire 
Production Manager